Do you have a case of Linsanity? If you’re currently residing in the NYC area and have a pulse, there’s a 4 out of 5 chance you do. One thing’s for sure, Bloomberg TV definitely does. They came by the Saatchi NY offices last week to talk about branding the Cinderella man, and these are the results.
Tags: Bloomberg TV, con williamson, Jeremy Lin, Knicks, Linsanity, New York Knicks, NY Knicks, TV interviews
Saatchi & Saatchi New York
375 Hudson Street
New York NY 10014 USA
Tel: +1 212 463 2000
Fax: +1 212 463 9855
Saatchi & Saatchi New York is the largest agency in the 140-office Saatchi & Saatchi global network. We create loyalty beyond reason by transforming brands into Lovemarks—moving your brand from being “known for something” to being “known for things that people care about.”
Take a brand away and people will find a replacement. Take a Lovemark away and people will protest its absence. Lovemarks reach people’s hearts as well as their minds, creating an intimate, emotional connection that they just can’t live without. Ever.
Saatchi & Saatchi New York
375 Hudson Street
New York NY 10014 USA
Tel: +1 212 463 2000
Fax: +1 212 463 9855
New Business Enquiries: Marnie Kain-Cacossa
Public Relations/Media Enquiries: Lynne Collins
Employment Enquiries: Human Interests
Editorial Enquiries: Mat Newman
No Comments