Two years ago, a teenager asked her friends to wear purple to show support for young LGBT (lesbian, gay, bisexual and transgender) people. Soon, with the help of GLAAD, millions participated, including cast members from Glee, Ricky Martin, Katie Couric, The White House, brands like Facebook and Goldman Sachs, the cast of the View and on-air hosts at CNBC. The video above supported Spirit Day from last year, and is filled with the reasons we’re so supportive of the cause.
Publicis’ Egalite Group and Saatchi & Saatchi are proud supporters of Spirit Day 2012, which is happening tomorrow (October 19th). We hope that you’ll consider joining us in “Going Purple” On Friday. To take the pledge online, go to www.glaad.org/spiritday and be sure to hashtag photos of yourself using #SpiritDay.