Brian Carley is an integrated Executive Creative Director at SaatchiNY. In the past, he’s done work clients like: Ford, Revlon, 2K Games, Microsoft, Jet Blue and a whole lot more. As you can see from the above photo, he’s also a collector of pretty awesome tattoos. If you’re interested in learning more about Brian, feel free to check out his website & to follow him on twitter @sonora23.
WHAT DO YOU DO AT SAATCHI & SAATCHI?
I am the integrated executive creative director. I’m helping to create a culture of integrated thinking here at Saatchi, moving away from traditional advertising and starting to think about how we create unique experiences for our brands far beyond the 30-second TV spot.
WHAT WAS YOUR FIRST JOB?
I was a lifeguard at my local municipal pool.
WHAT LED YOU ON THE PATH YOU’RE ON TODAY?
It was somewhat accidental. I love art and I love design. I received a degree in filmmaking but during my last year of college got a full-time job as an HTML coder at a small interactive ad agency. I quickly started to realize that I could apply design to the code and make more interesting things. After that I just continued to move up through the ranks, jumped around to work at a lot of different agencies and in many different types of environments so that I could have experience in all areas of the profession.
IF YOU WEREN’T IN ADVERTISING, WHAT CAREER WOULD YOU MOST LIKE TO TRY?
I would be a musician.
DO YOU HAVE A FAVORITE YOUTUBE VIDEO?
This is a more difficult question than you might think because now essentially everything that exists in a video format lives on youtube. However, I recently rediscovered this little gem:
Also anything with Dr. Steve Brule
TELL US SOMETHING SURPRISING ABOUT YOURSELF:
I have a tattoo(s).
WHAT ARE YOUR LOVEMARKS?
WHAT’S YOUR GREATEST NOTHING IS IMPOSSIBLE STORY?
When I was much younger, during a white-water rafting trip with my family in North Carolina, in a moment of sheer adrenaline, I witnessed my brother exhibiting super-human strength. When my mother was knocked out of the raft in deep, cold, rocky and very rapid moving water, my brother single-handedly lifted her out of the water effortlessly in order to save her from possibly impending doom. I’ll never forget the image. The thought of that moment even at a young age made me think that people are truly capable of amazing things, whether physical or not.
FAVORITE CHILDHOOD TELEVISION PROGRAM?
WHAT’S YOUR FAVORITE CREATIVE PURSUIT?
I love music. I play and record at home and usually perform live at least once a month. It’s such an important part of who I am, it will always be an enormous part of my life in some way.
WHAT DO YOU DO FOR FUN?
Cook. Get super nerdy about music. Draw pictures. Play video games.
WHAT WAS THE LAST SONG YOU PLAYED ON YOUR IPOD?
Bon Iver – Perth
BOOK THAT YOU’RE CURRENTLY READING?
Summertime by J.M. Coetzee
A GUILTY PLEASURE FOR ME IS:
Watching entire seasons of television shows on Netflix instead of sleeping and also bacon.
WHAT DO YOU THINK THE GREATEST INVENTION IS IN YOUR LIFETIME AND WHY?
I would say the iPod. It’s changed music, they way it is listened to consumed, but most importantly the way it gets new and talented artists into the hands of people who would normally never been exposed to them.
WHAT’S THE LAST GREAT TRIP YOU WENT ON?
A week in St. Lucia where I climbed the Pitons (and received one of the most severe sunburns of my life)
WHAT IS YOUR FAVORITE ARTIST/MUSICIAN/DESIGNER?
WHEN’S THE LAST TIME YOU GAVE A STANDING OVATION?
When I saw Spider Man:Turn off the Dark. Wait, no that’s not true.