Meet one of our new Assistant Account Executives for Olay, Nick Wachs. Nick grew up on Eminem, drives a Jeep Wrangler, is the next great American novelist. You connect with him on LinkedIn, or simply stop by to say hello!
WHAT DO YOU DO AT SAATCHI & SAATCHI?
I contribute to and learn from Saatchi NY’s Olay account.
WHAT WAS YOUR FIRST JOB?
Busboy at Niche Restaurant in Geneva Illinois
WHAT LED YOU ON THE PATH YOU’RE ON TODAY?
I felt a calling to work in advertising, and my desire to make great Ads brought me to Saatchi & Saatchi.
WHAT ARE YOUR LOVEMARKS?
Wilson Tennis, Jeep Wrangler, Oreo Cookie, Chicago Bulls, Boulder CO
WHAT’S YOUR FAVORITE AD (ALL TIME OR CURRENTLY)?
Think small. (Bill Bernbach’s Volkswagen Campaign)
IF YOU NEVER HAD TO WORK AGAIN, WHAT WOULD YOU WANT TO DO?
I would sail around the world, build a cabin in the mountains, and write the great American novel.
FAVORITE PLACE YOU’VE BEEN TO?
WHAT’S YOUR MOST PRIZED POSSESSION?
My 2004 Jeep Wrangler
DO YOU HAVE A FAVORITE YOUTUBE VIDEO?
A video I like to show people is “What American English Sounds Like to Non-English Speakers”
WHAT’S SOMETHING YOU MAKE REALLY WELL?
Small talk and stories
WHAT’S YOUR FAVORITE WARM-WEATHER NYC ACTIVITY?
Waiting for the train to take me to East Hampton
WHAT’S YOUR FAVORITE LUNCHTIME SPOT NEAR THE OFFICE?
100 Acres is a terrific farm to table restaurant near Hudson/Houston.
WHAT’S YOUR GO TO KARAOKE SONG? (COME ON, WE KNOW YOU HAVE ONE).
Eminem – Loose Yourself (that’s easy)
WHAT’S THE BEST MEAL YOU’VE EVER HAD?
Lunch at the top of the Eifel Tower
IF YOU COULD BE THE WORLD RECORD HOLDER OF ANYTHING, WHAT WOULD IT BE?
Jeopardy’s longest streak of all time
WHAT’S YOUR FAVORITE CREATIVE PURSUIT?
I really enjoy writing.
WHAT BLOGS/MAGAZINES/BOOKS/PAPERS/WEBSITES CAN YOU NOT LIVE WITHOUT?
Economist, Wired, New Yorker, Pitchfork, National Geographic, Call of the Wild, The Power of One, The Great Gatsby, City of Theives, YouTube, and Yahoo!
WHAT’S THE LAST GREAT EVENT YOU WENT TO?
Iceland Airwaves in Reykjavik
WHAT’S THE BEST PIECE OF ADVICE YOU’VE EVER RECEIVED?
Work hard, and be nice to people. This will take you far.
WHAT’S YOUR GREATEST NOTHING IS IMPOSSIBLE STORY?
A lot of my early career experience comes from startup companies. I was lucky to be a part of these organizaitons. The successes and failures I encountered taught me a lot about life. I was an intern, innovator, and inspired young professional. My greatest “Nothing is Impossible” story comes from a technology startup called Beneath the Ink.
The company enhanced ebooks and connected authors with their readers in exciting new ways. I was able to see ideas turn into vision, and then into a final product. We started with concepts, then we gained momentum with investors, and finally we published our very own ebooks. I worked with a team that started from nothing and created a company that boasted thousands of book downloads and generated revenue for investors. The best part of this story comes from the team’s drive and determination to build a publishing company that does something different.