Posts Tagged ‘Saatchi New York’

Saatchi Eats: The Little Owl

Wednesday, October 29th, 2014

The_Little_Owl_Thumbnail_2

Seasonal menus are bittersweet. They are exciting and offer new options for the foodie ready to change up their current palette, but are also a bit disappointing. If you fall in love with something on a seasonal menu, who knows when it will be seen, tasted and smelled again?

Little Owl, a quaint, cozy restaurant on Bedford St., boasts a seasonal menu for vegetarians, meat lovers and fish fans alike. While reservations for lunch seem to be a must (especially towards the end of the week when a cocktail with lunch sounds a teensy bit more appealing), the lunch spread fit for a king is well worth the wait.

While the menu isn’t terribly long, every option requires thought – kale or brussel sprouts? Pasta with mussels ,or a cod dish? (this last question is a trick, we chose both).

2014-10-24 01.46.22

We ended up going with the latter of the two veggie options as a side dish to split. The fried sprouts that are now seen as the trendiest of the greens lately in downtown restaurants, were seasoned and spiced to perfection, giving the polarizing food the kick it needed.

2014-10-24 01.32.41

2014-10-24 01.33.09

Meatballs sliders and a fresh seasonal salad fully equipped with chick peas ended up being the perfect balance of a heavy and light appetizer spread. I have to say, the cheese lover in me appreciated the melted parmesan cheese on the soft slider bun. Nice touch.

2014-10-24 01.46.09

2014-10-24 01.46.17

For main dishes, we chose a tasty spaghetti dish with assorted roasted vegetables along with a wonderfully flaky cod – the two together ended up being a perfect portion size.

2014-10-24 01.47.30

I have to say: a wonderful addition to this meal that I could not resist were the French fries and (necessary) aioli dip.  The French fry lover in me could not say no. And there was no question, I wanted the fries more than the kale.

2014-10-24 02.15.47

And Don’t forget dessert! An apple crisp with some vanilla ice cream did the trick.

Summary: go give Little Owl a shot for a special, slightly long lunch to celebrate the Friday (or Thursday) ending to a hard, but successful week. While the seasonal menu trend can be a bit frustrating (I’m sad I may never see that cod again) it’s almost a perfect way to celebrate the fleeting season of fall.

-Taylor Cavallo

Recap: Lacey’s Visit to Saatchi

Monday, October 27th, 2014

2014-10-22 02.03.41

Last week we had the pleasure of welcoming Lacey Schwartz to our offices for a screening of her award winning A Little White Lie.  As those who attended can attest, the film is moving, and intelligently introspective – all in all a real winner! You can check out some more about the film in one of our previous posts.

Most importantly however, we were able to have a conversation after the screening with Lacey and pick her brain about the through processes that went into the film.  You can check out some of the pictures from the event below, and be sure to join us next month for the screening of another on of our nominees, Tobacco Burn directed by Justin Liberman.

2014-10-22 00.01.48

2014-10-22 00.21.28

2014-10-22 01.52.00

2014-10-22 01.35.16

2014-10-22 02.03.04

 

 



Arts and Crafts

Wednesday, October 15th, 2014

32
As you may have already seen on H/H, we have been very excited to collaborate with Free Arts NYC with bringing a group of students to the agency for some good old fashioned fun! On Monday we had the privileged of welcoming students and mentors alike into the atrium for a day of laughs, food, and most importantly arts and crafts! After a short introduction, we all sat down for some Dali and Picasso themed art project and had a blast.

Free Arts NYC continues to do great things for our community, and we cant wait to have them back in the near future!  In the mean time check out some of the photos from yesterday’s activities:


30

29

27

26

25

24

23

22

21

20

19

18

17

16

15

14

13

12

11

10

9

8

7

6

5

4

3

2

1

31

King St. Q&A W/ Teo Bazgu

Friday, October 10th, 2014

teo_photo

Meet one of our new Art Directors, Teo Bazgu!  She is a big fan of gifs, still dreams of being the president, and plans on setting the record for the most ads with subliminal messages involving cats.  You can get connected with Teo on LinkedIn, or you can stop by, introduce yourself, and say hello!

WHAT DO YOU DO AT SAATCHI & SAATCHI?
I’m an art director.

WHAT WAS YOUR FIRST JOB?
I was working on promotions in stores, stalking people and convince them to buy stuff to get other free stuff.

WHAT LED YOU ON THE PATH YOU’RE ON TODAY?
When I was little when someone would ask me what I want to be, I would say “I want to be the president.” When that didn’t work out, I decided to do advertising.

WHAT ARE YOUR LOVEMARKS?
Uber, Gilt, Trader Joe’s, Madewell.

WHAT’S YOUR FAVORITE AD (ALL TIME OR CURRENTLY)?
As a big GIF fan I love all the new Fiat ads.

IF YOU NEVER HAD TO WORK AGAIN, WHAT WOULD YOU WANT TO DO?
I would travel the world, write stuff, and do something related to movies.

FAVORITE PLACE YOU’VE BEEN TO?
San Francisco and a place in the mountains of Romania.

WHAT’S YOUR MOST PRIZED POSSESSION?
My iPhone and my cat.

DO YOU HAVE A FAVORITE YOUTUBE VIDEO?
This one:

WHAT’S SOMETHING YOU MAKE REALLY WELL?
Hot tea.

WHAT’S YOUR FAVORITE WARM-WEATHER NYC ACTIVITY?
Anything water related or active stuff like hiking, biking and tennis.

WHAT’S YOUR FAVORITE LUNCHTIME SPOT NEAR THE OFFICE?
I still have to find one. I’m open to good suggestions though.

WHAT’S YOUR GO TO KARAOKE SONG? (COME ON, WE KNOW YOU HAVE ONE).
I forget the names of any songs I might have heard as soon as walk in a karaoke place. So often I go by the rule “Point to the playlist and sing it”.

WHAT’S THE BEST MEAL YOU’VE EVER HAD?
Anything with coconut milk or weird fancy sauces.

IF YOU COULD BE THE WORLD RECORD HOLDER OF ANYTHING, WHAT WOULD IT BE?
The world record for the most ideas with cats.

WHAT’S YOUR FAVORITE CREATIVE PURSUIT?
I love comedy shows and any kind of artsy stuff.

WHAT BLOGS/MAGAZINES/BOOKS/PAPERS/WEBSITES CAN YOU NOT LIVE WITHOUT?
Mashable, Jezebel, Facebook, Twitter, Google, Google Maps and Seamless. Also all the apps on my iPhone.

WHAT’S THE LAST GREAT EVENT YOU WENT TO?
I went to a legit party for dogs.

WHAT’S THE BEST PIECE OF ADVICE YOU’VE EVER RECEIVED?
“What would you do if you wouldn’t be afraid?”

WHAT’S YOUR GREATEST NOTHING IS IMPOSSIBLE STORY?
As a kid I would be often fascinated by the ads on TV and yell at anyone who would dare to fast forward through them. Now I make them.

Category: King St. Q&A

King St. Q&A W/ Christine Prins

Friday, October 3rd, 2014

Christine prins photo

We are so excited to have Christine Prins join us in New York office as our new Chief Marketing Officer.  Christine hails from kbs+ where she was the Chief Growth Officer.  In her new role here st Saatchi, Christine will also becomes a member of our Agency Leadership Team. Christine has a knack for new business and is a proven winner who will add to our already stellar group of talented leaders.

Today is a unique King St. Q&A. We have Christine’s professional resume, but also Christine’s description of herself as well. Please stop by, introduce yourself, and help make Christine feel at home!

About Christine Prins:

Christine Prins joins Saatchi NY from kbs+, where she was most recently Chief Growth Officer. Throughout her six-years at the agency she built and ran the new business department helping attract key clients such as BMW, Vanguard, HomeGoods, American Express, Harman Kardon, and Bank of Montreal, among many others. Christine had previously held various new business positions at Publicis USA leading up to her stint at kbs+.

Prior to jumping into agency new business, Ms. Prins spent several years at a merchant services start-up where she managed marketing and sales as well as day-to-day operations and customer service.

Originally from Miami, Christine is fluent in Spanish and holds a BS in Marketing from the WP Carey School of Business at Arizona State University. She is an active member of the 4A’s agency new business committee and lives in NYC  with her husband.

WHAT DO YOU DO AT SAATCHI & SAATCHI?
Agency growth/new business & marketing

WHAT WAS YOUR FIRST JOB?
Lifeguard/swimming instructor

WHAT LED YOU ON THE PATH YOU’RE ON TODAY?
A company that relocated and a craigslist ad

WHAT ARE YOUR LOVEMARKS?
Seamless, Bar Method, AmEx, Gilt

WHAT’S YOUR FAVORITE AD (ALL TIME OR CURRENTLY)?
I‘d say Cadbury’s Gorilla

Cadbury Gorilla Drummer Drums To Phil Collins from Adpressive on Vimeo.

and Volvo’s Epic Split

IF YOU NEVER HAD TO WORK AGAIN, WHAT WOULD YOU WANT TO DO?
Travel

FAVORITE PLACE YOU’VE BEEN TO?
Rio

WHAT’S YOUR MOST PRIZED POSSESSION?
Family & friends

DO YOU HAVE A FAVORITE YOUTUBE VIDEO?
Not at the moment

WHAT’S SOMETHING YOU MAKE REALLY WELL?
Meatballs

WHAT’S YOUR FAVORITE WARM-WEATHER NYC ACTIVITY?
Al fresco drinking & dining, urban hiking, basically anything in the sun

WHAT’S YOUR FAVORITE LUNCHTIME SPOT NEAR THE OFFICE?
Depends on my mood – I like Boqueria, Mezzogiorno, Bar Pitti, Toro Blanco, The Dutch, Hundred Acres, Blue Ribbon….

WHAT’S YOUR GO TO KARAOKE SONG? (COME ON, WE KNOW YOU HAVE ONE).
Nope.

WHAT’S THE BEST MEAL YOU’VE EVER HAD?
Homemade Cuban made by my great aunts

IF YOU COULD BE THE WORLD RECORD HOLDER OF ANYTHING, WHAT WOULD IT BE?
I’m probably in contention for world’s worst bowler

WHAT’S YOUR FAVORITE CREATIVE PURSUIT?
I love the ballet

WHAT BLOGS/MAGAZINES/BOOKS/PAPERS/WEBSITES CAN YOU NOT LIVE WITHOUT?
I like the usuals, instagram, twitter, pinterest. I also read a lot of industry news/blogs, classic books and thrillers, fashion blogs/news like theCut, into the gloss. I’ve been known to be addicted to Gilt, although I’m recovering.

WHAT’S THE LAST GREAT EVENT YOU WENT TO?
Probably the ballet

WHAT’S THE BEST PIECE OF ADVICE YOU’VE EVER RECEIVED?
Do your best and then let go.

WHAT’S YOUR GREATEST NOTHING IS IMPOSSIBLE STORY?
I stumbled onto my career via craigslist… ya just never know.

Ideas Bigger Than Ads: The Ad Futures Competition

Wednesday, October 1st, 2014

ad_futures_picture

For the past few weeks we have been honored to host The High School of Arts and Technology while preparing for the upcoming Advertising Futures Competition along with 9 other agencies and school - The competition will be held at Microsoft (11 Times Square, NYC) on today, October 1st from 3 – 6pm. We have had an absolute blast mentoring each and every student. A special thanks to Kristen Giuliano & Callum Spencer for taking the time to show our bright students the ropes; we can’t wait to see what the judges think about their stellar presentation!

We hope you all can join us in celebrating some truly creative students, and the continued partnership between advertising and education.

About the Competition:

The annual program unites members of the ad industry with the NYC Public High School System for an experience that’s always fun and enlightening. Each school was paired with an advertising agency and given the same brief: to create a friendly competition to see who can come up with the most compelling and effective national message that appeals to all Americans and meets the goal of educating and motivating people to support the Shelter Pet Project, a real full-service PSA campaign run by The Humane Society of the United States and Maddie’s Fund.

The idea is simple, the final campaigns will consist of ONE BIG IDEA, but also show multiple executions of the campaign over several mediums and flatforms (social media, TV spots, etc.) – The possibilities are endless, but the only rule is to make sure it ties back into each team’s original idea!

Overall Campaign Objective:

-To make shelters and rescue groups the first place people look when acquiring a pet.

-To highlight the bond between shelter pets and owners and underscore the idea that shelter pets
are amazing pets.

-To turn the national opinion from I’m leery about shelter pets, to I’m ready to adopt a shelter pet.

 

 

Vita Coco Joins The Team

Thursday, September 25th, 2014

Welcome Vita Coco! We are excited to announce the latest addition to the Saatchi New York team, the revitalizing coconut water drink, Vita Coco. Great people, great product, great brand – and who doesn’t love coconuts?!

You can check out the announcement on Adage, or you can find more on Vita Coco at their website and/or YouTube page featuring their latest adventures.

The Faces of 7×7

Wednesday, September 24th, 2014

7x7_full_print_ad

Meet our group of unique and magnetically talented speakers for this years 7×7 event!

The 10th edition of 7×7 will take place on September 30th during Advertising Week at B.B. Kings Blues Club in Times Square.  Advertising Week transcends standard industry conferences and The Week moves the needle on key industry challenges like talent and diversity via GeneratioNext and Advertising Futures, and this year we are exploring the creative connection between music and advertising.

Please RSVP to: reid.whelan@saatchiny.com

 

Host: Saatchi New York CEO, Brent Smart

Brent_Smart_7x7_headshot

Brent is CEO of Saatchi & Saatchi New York and sits on the Worldwide Executive Board. Before rising to CEO, Brent spent two years heading up the General Mills business globally and leading integration across the Publicis Groupe. And he still gets to work on those iconic American brands like Cheerios, Green Giant and Yoplait. Previously, Brent spent 7 years with BBDO. He ran Colenso BBDO in New Zealand, one of the network’s most creative agencies, then transferred to the States to head up BBDO’s West Coast operations as Managing Director of BBDO San Francisco. Across both agencies he led a body of award winning work that won over 20 Cannes Lions and 40 Effies. Brent is an Aussie based in New York with an Australian wife, a Kiwi son, an American son and another boy on the way. The further he lives away from Australia, the more passionate he gets about Aussie Rules footy.

 

Record Label: Aloe Music (Matt Putrino, Co-founder)

Matt_Putrino_HeadshotMatt Putrino is the co-founder and label manager of Aloe Music, a new record label based in Greenpoint, Brooklyn. In the past year their releases have been covered in publications like Stereogum, Pitchfork, The Fader, SPIN, and NME. Consistent with their emphasis on collaboration and transparency, this past summer Matt Putrino signed the Fair Digital Deals Declaration on behalf of Aloe Music, joining over 900 independent labels around the world to protect artists’ rights to digital royalties. Matt is a graduate of Pratt Institute in Brooklyn, New York.

 

 

Music Publishing/Licensing: Kobalt Music (Julie Hurwitz, VP Commercial Synch)

Julie_HurwitzJulie Hurwitz began her music career at age 10 when she made a bootleg mix tape by recording Stray Cat Strut, The Stroke and Gloria off the transistor radio in her mother’s kitchen.  Soon thereafter a passion for music developed into a career.  A stint at MCA Records International in London and a publicist position at TVT Records in New York led to a six year stay as a music producer at the ad agency, Ogilvy.  There she worked on both music supervising and producing composed pieces of music for Fortune 500 clients right as mp3s were swallowing up record sales forcing bands to reconsider partnering with brands.  From there Julie became the founding Executive Creative Director at the music production company, Q Department, hiring and directing composers.  Next, as a VP at Nettwerk Music Group, Julie handled sync licensing on behalf of the label, publishing and management clients.  Currently, she is VP of Commercial Sync at Kobalt Music Group pitching songs and negotiating deals for brand-related licenses.  The roster includes Dr. Luke, James Murphy, Beck, 50 Cent, Stevie Nicks, Steve Winwood, Skrillex, The Lumineers, Miles Davis, Fleet Foxes, David Gray, Bon Iver and DJ Shadow, among others.  She lives in Jackson Heights, NY with her husband and two young sons.

 

Music House: Butter Music (Ian Jeffreys – Producer)

Ian_Jeffreys

Prior to his career in advertising, Ian Jeffreys dallied with record companies, film production, and for a brief stint, professional cooking.  While in those respective fields he gave Elvis Costello sour milk, served Dan Rather the meat straight from a pig’s ass, and was told by Kevin Kline to “stop doing that!”  A trained singer-songwriter and graduate of the Berklee College of Music, he has fronted various pop, swing, and blues bands.  In 2005, he released a self-titled album of original songs.  Much to his surprise, these disparate experiences were perfect preparation for a career as an advertising producer.  9 years and thousands of commercials later, he has developed a nuanced appreciation for table-top footage and ukulele melodies.  In 2010, he started a new chapter of his career as Executive Producer of the newly launched Butter Music & Sound.  In 2012, he wrote and sang the well-known jingle for the Ragu “Long Day of Childhood” campaign, which garnered a flurry of media attention and went on to win gold at The One Show, Clios, Ciclope Festival, Art Directors Club, & Cannes Lions.  Today, as Butter’s Managing Director, Ian oversees the company’s next steps for the future, while staying very hands-on in the present; and when he has time, he still loves to get in front of the mic and sing. He lives in Brooklyn and drinks Manhattans.

 

Music Tech Company: Cantora (Will Griggs, Co-founder)

Will_Griggs_HeadshotWill Griggs is co- founder of Cantora. Launched in 2005 after discovering Grammy nominated group MGMT and issuing their first release, Cantora  has grown into a cutting-edge music company incorporating a tech investment fund, a record label and immersive live events business. By leveraging their unique position within the traditional music and start up worlds, Cantora creates and develops entertainment projects that bring new experiences to music  fans via technology.

 

 

 

Music Business/A&R: Martin Kierszenbaum (Cherry Tree/Cherry Cherry Boom Boom)

Martin_Kierszenbaum_headshotAn Emmy winner and Grammy nominee, Martin Kierszenbaum was born in California and grew up in South America and Europe before returning to the US where he lived in New York, Washington D.C. and East Lansing, Michigan. He attended the University of Michigan in Ann Arbor and received a Master of Arts degree from the Annenberg School for Communication USC while working at the mailroom of PolyGram Records.  In 2005, Kierszenbaum started his Cherrytree Records imprint through Interscope. Since its inception, Cherrytree has signed and introduced to the world artists like La Roux, Tokio Hotel, Far East Movement, Ellie Goulding, Robyn and LMFAO as well Lady Gaga and the release of her first two albums whom Kierszenbaum wrote and produced 4 songs including Gaga’s debut album title track “The Fame.” Kierszenbaum also runs the live performance programs “The Cherry Tree House”, Cherrytree Radio among other entrepreneurial tours, products, and endeavors.

 

Performer: Nick Thorburn (aka Nick Diamonds)

Nick_Diamonds_headshotNick Thorburn is a Canadian musician, composer and producer best known for starting and co-fronting the cult indie rock band The Unicorns when he was still a teenager. The band’s first full length album Who Will Cut Our Hair When We’re Gone? was named one of the “Top 10 Albums” by Pitchfork in 2003, receiving critical praise from around the world.  After only one year of touring, the band imploded on stage in Texas in 2004, due to internal friction. Thorburn immediately went on to form the band Islands, signing with Anti- Records and eventually releasing 5 full length studio albums and touring the world, with appearances at festivals as diverse as Coachella, Primavera Sound and La Route Du Rock.  Over the years Thorburn has released more records, collaborating with various artists on projects like Mister Heavenly (with Honus Honus of Man Man), El-P, Human Highway, Reefer, and others.

This summer Thorburn re-united The Unicorns after ten years to re-issue their seminal album, opening five shows for Arcade Fire and closing out the POP Montreal festival. Thorburn also composes music for film, television and radio, most recently scoring the entire first season of the new This American Life offshoot, Serial.  He is currently a featured composer at the commercial music house Surname.

Category: 7X7, Events, Music, New York